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GUESS by Marciano A company known for innovative style, GUESS continues to dress and accessorize the world with fashion-forward apparel,
handbags, watches, shoes and more. In 2006, GUESS celebrated its 25th anniversary. It is with the same enthusiasm and
passion from the beginning that drives the company forward today. One world. One brand.
GUESS by Marciano Official Website |
History of GUESS by Marciano
Now a global presence, GUESS got its start with a great pair of jeans.
In 1981, the Marcianos founded a small denim company in California. Today, GUESS has grown to be one of the largest
and most successful fashion brands in the world. Through their innovative design, marketing and distribution of fashion
lifestyle products, GUESS has become one of the most widely recognized fashion leaders in the young contemporary women's,
men's, kids' and baby markets across the globe.
The Marciano brothers were raised in the south of France, a place rooted in passion and the essence of French style.
Their love of the American West combined with a European sensibility became the driving force behind the creation of GUESS.
In the early 1980s denim was dated and lacked a fashion edge. The Marcianos saw this as an opportunity to combine their
European style with a traditional American fabric. Through their ingenious designs, the Marcianos changed the perception of
denim forever by creating a line that was sensuous, innovative and timeless. Initially, retailers were skeptical and buyers
were reluctant to place orders, but the brothers' persistence prevailed. Bloomingdale's agreed to sell two dozen pairs of jeans
as a favor to the Marcianos. Their famous 3-zip Marilyn jean was so sexy and fresh that within hours the entire stock sold out.
The GUESS label was born. Now one of the world's leading brand names, GUESS continues to push fashion forward throughout the world.